Since March, SPAR ABC pasta with the Slovenian alphabet has been available in INTERSPAR and SPAR stores in SPAR Slovenia. The pasta promotes the charitable search for the "language treasure" and playfully expands children's vocabulary. Youth writer Boštjan Gorenc, alias Pižama, is the focus of the charity campaign. A total of 10,000 euros in donations will be handed over to three selected charities.
Further information about SPAR Slovenia can be found here.